DocuSource Visual Communications Rebrands/Press Release
February 7, 2012 – DocuSource Visual Communications, a creative consulting and marketing services agency based in Tampa, Florida announces the rebranding of its corporate logo and collateral. The new primary logo features the tagline “Your Brand, Our Business” which directly corresponds to the DocuSource Team’s dedication to each and every marketing initiative. The secondary logo, developed as the “DVC Stamp” displays the acronym “DVC” in a circle. The company moniker of DVC will be displayed prominently in upcoming DocuSource marketing campaigns.
DVC has seen a dramatic 223% business growth in 2011, largely in part to the partnership formed with each and every client. “We believe in partnering with our clients, as our own success as a brand hinges on their success as a brand,” stated DVC CEO Travis Masters. “In such, our team came up with the new company tagline Your Brand, Our Business.”
DVC’s expanded service offering was also a major factor in the company’s rise in 2011. The creative agency built upon the existing graphic design and print marketing foundation of DocuSource by adding advertising, media planning/buying, signage, digital media, copywriting and brand positioning. In the past year, DVC has also acquired two communications companies, Crossline Marketing & Communications and HOA Publishers to extend the reach of their clients through the various media channels.
In 2012, DVC continues its growth with the launch of a sports marketing division: Off The Field Sports Marketing. “There is a natural synergy between marketing businesses and sports marketing,” says Masters, “businesses need product endorsements and spokespersons, and what better way to present your brand to the public than through sports.” Off The Field has signed Olympian Damu Cherry-Mitchell and the business Star Athletics, owned by former Olympic Gold Medal winner Dennis Mitchell as its first clients.
DocuSource Visual Communications / University of South Florida Athletics: News Release
DocuSource Visual Communications of Tampa, FL. and the University of South Florida Athletics today announced a new partnership for 2011-2012. The University of South Florida Athletics named DocuSource Visual Communications as their Partner and the two organizations will kick off a year long promotional campaign. The agreement, effective immediately, creates a partnership between two organizations for visual communications that shares a vision to extend their reach throughout the Tampa Bay region.
“We feel that the partnership with theUniversity of South Florida Athletics creates a great synergy with DocuSource” stated DocuSource owner Travis Masters, “The University, their partners, and their community initiatives strongly mirror what DocuSource represents as a company.”
About DocuSource Visual Communications
DocuSource, founded in 1988, has built strong roots in the visual communications industry. DocuSource Visual Communications partners with its clients to provide a full array of comprehensive and creative marketing services. Dedicated to achieving the highest quality in its work while maintaining an environment that fosters the constant pursuit of new ideas by its employees, DocuSource values a strong commitment to the community and regularly initiates programs that serve the common good through strategic partnerships.
About University of South Florida Athletics
The USF Department of Athletics provides leadership for the University of South Florida’s NCAA Division I Intercollegiate Athletics programs. Consistent with the larger institutional mission, the Department is committed to sponsoring a competitive program of intercollegiate athletics for men and women that fosters excellence in competition, in the classroom, and toward the development of the whole person.

